Reputation Management Case Study

Client Problem:
As one of our main service areas, Reputation Management is a focal point for every initiative we execute. In the initial stages of our company, we knew that protecting ourselves against the potential harms on the Internet was imperative. New companies often face the threat of a damaged reputation during the growth phases.

Executed Resolution:
At New Epic Media, we took a variety of offensive, preventative measures to build an online force field of defense.

In order to guard ourselves from reputation damage, we purchased a number of domains that were related to our brand.

Following the domain purchase, we created websites around the brand term “New Epic Media” in the site copy, in on-page SEO, and around the built-in backlinks. In addition, we used video to help our SERPs. Many YouTube video that we produced included in the title “New Epic Media”, which served to protect our search listings.

We also have worked very hard to use social media to defend our reputation online. Not only do we get to respond immediately to any perceived negative feedback online, but we also are able to use those same social media profiles to occupy top spots in the search results. This builds a strong fortification against any potentially negative and undeserved attacks in the future.

Epic Results:
Succeeding the initial reputation management, we were able to achieve truly epic results. Search results are in our favor and we were able to garner a firm safeguard around our most valuable asset, our reputation. Now, as various articles are written about us, blogs are uploaded, and video content is shared, our New Epic Media reputation is secure.

Client Quote:
“Using ourselves to exemplify the power of online reputation management has set the stage for our clients. We give reputation the time and attention it deserves to create a positive, honest online image.” -Josh Gill, Senior Web Strategist, New Epic Media